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- Most Creators Focus on the Tool, Not the Target 🥷
Most Creators Focus on the Tool, Not the Target 🥷
If you’re stuck, your process might be sound, but your aim is off. 🎯

Hello Fellow Ronins,
You’re working hard. Posting. Building. Shipping.
But if results feel stuck or scattered the issue isn’t your effort, it’s your aim.
Lesson Learned:
Don’t focus on the shovel. Focus on the hole.
The real value is in the outcome, not the tools.
Whether it’s AI, branding, or monetization — the Ronins reminded us this week:
Tools don’t build legacies. Focus does.
Here’s how to sharpen your strategy:
Clarity:
Know the outcome your audience actually wants.
Simplicity:
Make your process frictionless to act on.
Testing:
If it’s not converting, it’s not finished..
Today’s Takeaway:
The blade means nothing without precision. A true Ronin trains to strike with intention.
Pro Tip:
Audit your funnel headlines. Are they tools-focused (features)? Or target-focused (benefits)?
What tool or tactic have you been over-focusing on lately — and what’s the real “hole” you’re trying to dig?
Stay sharp. Stay intentional. Stay Ronin. See you at the top!
🥷 Justin "Results" French
The Revenue Ronin
Fractional CMO | Community Builder | Sales & Marketing Mastery
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